The Lead Generation Advice Industry Has an Execution Problem
The Lead Generation Advice Industry Has an Execution Problem I’ve spent two decades watching the gap between what
Youtube Killed The Subscriber Model
YouTube’s Algorithm Doesn’t Push Videos Anymore—And That Changes Everything About How You Build Reach I’ve spent two decades
Youtube Marketing: It will replace your website.
Youtube Marketing: It will replace your website. YouTube is quietly replacing cable in Dallas–Fort Worth, and most local
The $47,000 Redirect My Client Forgot to Map
The $47,000 Redirect My Client Forgot to Map I watched a client lose half their organic traffic in
The Partnership Model
The Partnership ModelThat’s Replacing Traditional Agency Relationships I’ve watched the agency-client relationship crack apart over the past decade.
The Agency Graveyard
The Agency Graveyard: Why You Keep Firing Partners and Hiring the Same Problem I’ve watched this pattern repeat
The pattern repeats with disturbing consistency.
The pattern repeats with disturbing consistency. A business owner hires what looks like the perfect marketing partner. Six
Why do you keep hiring the same problem?
Why do you keep hiring the same problem? You’re frustrated with agencies, I get it. But what if
Imagine an agency neglecting a client’s core digital asset for almost a decade.
Nine years without a single update. I thought I’d seen it all, but this story unveils a profound,
Your “vision” is actually holding you back.
Most of us believe our vision is clear, but often it’s a vague wish. That lack of concrete
It’s not the agency, then who is it?
Everyone blames the agency. But what if that ‘problem’ is just a well-worn path leading away from the
The most expensive line item in marketing is ego.
You scrutinize every line item. But the largest expense in marketing remains invisible, a phantom on your balance
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